This Instagram for Business online course is for anyone who wants to learn how to implement a successful social media strategy for their business using Instagram. It will cover:

- How Instagram works

- How to optimise your Instagram Page

- Best practice use of your Instagram Page

- Introduction to Advertising


  • 01

    Instagram for Business

    • Instagram Overview

    • How to setup and optimise your Instagram business profile

    • How to create engaging Instagram Posts

    • How to create engaging Instagram Stories

    • How to create engaging Instagram Reels

    • How to grow your audience on Instagram

    • Overview of Instagram Shopping

    • Introduction to Instagram Ads


Jonathan Pollinger is NILC's social media trainer and has been showing companies, charities and organisations how to make the most of social networks like Facebook and Twitter since 2009, before social media was mainstream. Whether it’s increasing sales or improving your customers' experience; social media can help. Jonathan helps organisations achieve their business objectives using proven social media strategies and tactics that work. With over 100 recommendations on LinkedIn, Jonathan is a sought after commentator and regularly discusses social media and technology on BBC local radio, at business conferences and in his blog.

Jonathan Pollinger

Lead Social Media Trainer



  • When does the course start and finish?

    The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.

  • How long do I have access to the course?

    How does 1 years access sound? After enrolling, you have unlimited access to this course for 365 days - across any and all devices you own.

  • What if I am unhappy with the course?

    We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 14 days and we will give you a full refund.